Why Give Back? Reflections from delta v Board Members

At MIT delta v, the capstone educational accelerator for MIT students run by the Martin Trust Center for MIT Entrepreneurship, our board members are a very special part of the entrepreneurial mix. Each summer, the student teams work extremely hard to identify their beachhead market, build the right product, and secure initial customers as they form and grow their startup companies. On a daily basis, they receive mentorship and coaching from the Trust Center staff and the Entrepreneurs in Residence, but the rubber really meets the road when it’s time for the board of directors meetings. The board members bring in their real life, outside perspectives as the teams prepare to formally present their startups at the culmination of the program on Demo Day.

The delta v students live and breathe each detail of their startups every day, and interactions with their board members gives the students a chance to step back, look at the big picture, and convince others of their vision. They must rise to the challenge of communicating their business plan clearly and succinctly. There is a huge opportunity to learn from people on the board, who know a great deal about business fundamentals and have tremendous networks that can help an entrepreneur.

Our board members are incredible! Each of them is assigned to a startup team based on their industry interest, and they dedicate a minimum of 90 minutes per month during the summer to these meetings, not even counting preparation and follow up. The board’s specific role is to evaluate a team’s progress based upon rubrics and metrics focusing on customer and market understanding in month one, product development in month two, and the readiness of the business to launch in month three. In each meeting, the board evaluates how successful the team has been in meeting benchmarks and then awards the team an associated amount of equity-free funding. As a result, both the teams and the members of the board take these meetings very seriously.

But what’s in it for these volunteer board members?

Each of these people are highly successful, incredibly busy business executives, entrepreneurs, faculty, or domain experts. I’m sure each and every one could use a little extra downtime in their lives – especially over the summer – but instead they choose to engage with us at delta v. None do so passively; they come prepared and are tough graders for these student teams. Since delta v is an education accelerator, none of them have an equity stake in the companies they advise.

So why give back? I reached out and asked board members why they chose to do this. Their answers are truly amazing and inspiring.

Why have you chosen to give of your time, talent, and wisdom?

“Entrepreneurship requires a support network. It is almost impossible to do it alone. I have received so much support from the MIT ecosystem (that) I want to do whatever I can to help provide the same support for others in the community.” Adam Blake, entrepreneur and investor, Board Member for Viridis

“To me, the energy that radiates from the MIT community is like no other in the world. The ‘pay-it-forward’ mindset is so intrinsic to the culture at MIT; thus, I feel honored to be able to share anything I have learned so far, which might be helpful to others.” Amanda von Goetz, FERMATA Profiling,
Board Member for
Season Three

“My brain finds all this engaging. The board members and the structure help these [students] move along on their developmental path, which in turn contributes to the world’s ‘good’ business karma.”
Antoinette Russell, Eaton Vance, Board Member for
CaroCare

“I have received a lot of help and encouragement in my career to take on tasks that seemed impossible (sort of like starting a company!), and this is my way of paying it forward.” Chris Zannetos, Covered Security, Board Member for Quantifai

“All the time I invest in it is well spent, for it’s equally inspiring and enriching to hear new ideas, thought processes, and extract so much from all this talented and diverse melting pot.” Jerome Selva, IBM Watson Customer Engagement, Board Member for Quantifai

“Entrepreneurship matters! It drives our society forward and helps us solve the world’s greatest problems. Giving our time and sharing our experience is how we keep the startup fire alive.” Max Faingezicht. Entrepreneur, Board Member for Precavida

“Servant leadership is very important to me – it’s all about enriching the lives of others, building better organizations and ultimately creating a world that is more caring and equitable.” Rita B. Allen, Rita B. Allen Associates, Board Member for CaroCare

With all the worthy causes, why delta v?

“It’s always as much of a learning experience for me to be a part of a team on the ground floor of some amazing ventures. It’s also a wonderful opportunity to network with students in the program, as well as colleagues and business professionals/executives throughout different disciplines and industries within the Boston community.” – Rita B. Allen

 “delta v is the program that I wish existed when I was a student. I believe it epitomizes the ‘manus’ part of the MIT motto ‘mens et manus’ and serves as one of the most important mechanisms for enabling MIT technology and talent to create value for the world.” Adam Blake

“It is an incredible opportunity to connect and reconnect with out-of-this-world alumni from all corners of the MIT community, to problem solve alongside diverse minds, and to continue learning and growing through the experiences of others.” – Amanda von Goetz

“delta v is a driving force of the entrepreneurial ecosystem where you mix talent with motivation to go out and change the world.” Max Faingezicht

What is one thing that you can look back on during this summer’s program that makes you say, “This was worthwhile”?

“The common passion and conviction embodied by the participants – alumni, faculty, and board of directors – to seek ways to make the world a better place.” – Jérôme Selva

“The team I worked with is moving to India to start the company that they worked on. I’d like to think that we helped them to refine their approach over the summer and seeing the team follow through with real action is very gratifying.” – Adam Blake

“To be able to be a part of the launch and initial pilots of CaroCare, a new venture founded by two visionary young women.” – Rita B. Allen

 “I have found the teams to be tremendously open to feedback and re-assessing their assumptions; seeing them not just take our advice on face value, but really evaluating the feedback and exploring whether it should impact their plans. That makes it worthwhile.” – Chris Zannetos

“Seeing the progress of the teams is humbling. The amount of work that happens in just a few weeks gives us a glimpse of what is possible when we are focused and determined.” Max Faingezicht

“The team’s energy, their passion, their pure and unbridled excitement for what they do, is contagious in the best possible way. This is positive energy that reinvigorates and re-inspires you, which you can then take back with you into your own respective spheres.” – Amanda von Goetz

If you could share one piece of advice with students as they launch their startups, what would it be?

“You need to lead. Never forget that pivoting – and communicating the pivots – is an integral component of building.  You cannot build this on your own – you need those teammates – but you also need to lead.” – Antoinette Russell

 “Try to get as far as you can with as little capital as you can before scaling up.” – Adam Blake

“Get physically fit and work as hard as possible to stay that way. Being a founder is not an easy job, and it comes with a pretty hefty amount of stress. For that reason, it is really important that you stay as strong and healthy as possible. Get into ‘fighting shape,’ not just for yourself, but also for your team, and for all of the people who believe in you.” – Amanda von Goetz

“Be intellectually honest about your assumptions and challenge them constantly.” – Chris Zannetos

“Follow your passion, fuel your conviction, focus on outcomes to succeed together! The results will come!” – Jérôme Selva

“It’s always about people. Don’t get lost in the minutia and forget about your team, your customers, your partners, or your investors. In the end, people make up the journey, and that will determine the breadth of your impact.” Max Faingezicht

“Stay humble, honest, paranoid, and ALWAYS hustle.” – Rita B. Allen

One final note …

I’d like to give a big thank you to Martin Trust and his family; without him there would be no platform for delta v. Marty Trust passed away recently, and he will be fondly remembered by all of us at the center that bears his name. To learn more about Marty and his legacy, read this tribute by our Managing Director, Bill Aulet.

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Three Profiles of Cannabis Entrepreneurs

Over 35 million US citizens use marijuana every month, more than the number of Americans who smoke cigarettes, according to the Dennemeyer Group. Research shows that the number of cannabis users is growing at over 15% a year. Interestingly, since cannabis is still illegal at the federal level, the US Patent and Trademark Office must refuse all cannabis-related trademark applications, but that hasn’t stopped entrepreneurs.

As outlined in my previous blog post, there is a multi-billion dollar market for cannabis and CBD products, which opens up entrepreneurial opportunities in both the plant-touching and ancillary businesses. This post will look at profiles of three entrepreneurs working in cannabis-related start-ups and their views on the market space.

From helping growers, to distribution, to working with individual consumers, the cannabis market provides many opportunities.

AdaViv: Predictive Agriculture for Smarter Growing

Founded by an interdisciplinary team of MIT researchers and alumni, AdaViv emerged from MIT’s delta v accelerator.  Julian Ortiz, co-founder of AdaViv, explains how predictive agriculture can help cannabis growers to develop a competitive advantage: “We help producers grow smarter – from disease prevention to rapid experimentation, improving yields, and quality optimization.” 

The company uses computer vision and AI to uncover hidden plant biometrics, then translates this data into actionable insights for indoor and greenhouse growers. AdaViv aims to transform agriculture and deploy their technology to a variety of crops grown in controlled environments, though the founders initially are focusing on cannabis due to the high value in the crop, the level of quality control needed for the medical market, and the level of differentiation they can offer to growers. AdaViv has recently closed a $1 million funding round and has lined up initial customers. (See this video of AdaViv’s delta v Demo Day presentation.)

I Heart Jane: ECommerce Marketplace for More Efficient Distribution

Another cannabis company started out of MIT is Jane Technologies, Inc., a retail tech company that can be found online at IHeartJane.com. I Heart Jane is the cannabis industry’s only complete online marketplace where consumers can discover and order cannabis online. Founder Socrates Rosenfeld is a West Point grad and an Iraq War veteran. Suffering from PTSD after his return from combat, he realized the benefits of cannabis for symptoms such as sleeplessness and anxiety. After receiving his MBA from MIT, he founded the company with his brother using a business model similar to the Grubhub food delivery service. 

The company website states, “We believe in the cannabis industry’s ability to bring well-being, health, and love into this world, and it is our mission to bring confidence to the online cannabis shopping experience.”  Their online marketplace lets consumers shop for cannabis with the same ease and sophistication that they shop for everything else.

JBS Holistic Nutrition: Healing Alternatives for Consumers

The passage of the 2018 Farm Bill removes hemp (with less than 0.3% THC) from the Controlled Substances Act and propels hemp-derived CBD to be a potentially $22 billion market by 2022. While cannabis is still illegal in many states, CBD products are being embraced nationwide by both entrepreneurs and major retailers.

Joanne Burke-Sherman, owner of JBS Holistic Nutrition, works one-on-one with clients for health coaching and healing alternatives and offers CBD products. CBD, or cannabidiol, offers therapeutic benefits without the high. Clinical research on CBD includes preliminary studies of anxiety, cognition, movement disorders, and pain. Although CBD products are only one aspect of her business, she initially saw a lot of interest in CBD because everyone was curious. “I have seen many people supported in pain and anxiety,” said Burke-Sherman. “One client with addiction issues felt it truly helped and ‘saved his life.’  Others feel their joint pain is reduced and others say their anxiety is reduced.”

As the market gets more crowded and large chains start to carry CBD products, small entrepreneurs may be squeezed out. Burke-Sherman is concerned that most consumers will not know what to use. It is very similar to the existing nutritional supplement market – there is high-quality and low-quality. She would highly recommend going through a qualified person who has knowledge about the product in order to buy it.  Otherwise, a person should spend time doing research.  Some basic information is whether a product is organic (no pesticides and herbicides) and non-GMO.  Is there third-party testing?  What is tested? Consumers should check for solvents, heavy metals, or other harmful materials to make sure anything they use is safe.

Conclusion 

As the market opportunities continue to spark up, everyone from Gwyneth Paltrow to Jim Belushi to Jay-Z are getting involved in the blazing hot cannabis industry. But the hope is that there is plenty of green available for the less-famous entrepreneurs profiled here as well.

For more on the cannabis market, please read my last post, A Growing Market Sparks Up: Cannabis Opportunities for Entrepreneurs.

An abbreviated version of these posts was published in Xconomy, under the title, The Entrepreneurial Potential of Cannabis.

Women and Work: Intentional Invisibility?

Be seen. Speak up. Make your voice heard. These are lessons we are taught as we enter the workforce and climb the ladder to corporate success. Yet, many women are uncomfortable with this advice, even though they want to succeed

A recent article in the Harvard Business Review titled, “Why Women Stay out of the Spotlight at Work,” explores the concept of “intentional invisibility” and why some women use this as a strategy to navigate the workplace. Immersed in a women’s professional development program, the HBR authors learned how this cloak of invisibility enabled women to “get stuff done” and quietly move things forward without drawing attention to themselves. The drawback? Although these women were well-liked, they were underappreciated, (probably underpaid), and often overlooked for promotions.

Women tend to choose intentional invisibility for three reasons:

  1. to avoid conflict,
  2. to be authentic to their personalities, and
  3. to seek personal and professional balance.

The term intentional invisibility really clicked with me. I believe that looking at this issue more closely can help C-level executives and managers value and encourage leadership qualities in women they work with, even if those women may not lead in the same way as their male colleagues. Here are some examples I’ve encountered in my own life.

Conflict Avoidance when Choosing a Startup CEO
At MIT’s delta v, student venture accelerator program, I mentor entrepreneurs. During the program, student teams form startup companies and choose a management team. Although women are well-represented in delta v overall, we still have more male CEOs than female CEOs. Often, the most extroverted person in the group is rewarded with leadership responsibility, and more reserved women on the team defer and don’t put forth an argument as to why they should be considered as CEO. Later, I’ve had female team members share with me that it just wasn’t worth the fight, or that it doesn’t matter who has the CEO title, they will all work together. This conflict avoidance lets the team initially move forward more quickly, but hidden resentment sometimes bubbles up to cause problems later. Ultimately, if the company succeeds, it is important who is the CEO. I’m encouraged that a lot of women in the delta v program this year took advantage of the personal coaching sessions we offer to address imposter syndrome. As leaders, we should ensure employees are evaluated on several different, varied criteria because the person who speaks up the loudest is not always the best for the job.

Self-Identified in a Helper Role
In another example, many women I know (myself included) often end up in the job of the indispensable helper or chief assistant, the so-called right-hand man … only in this case, it’s a woman. Whether it’s as a COO, vice president, or research assistant, the right-hand woman makes it easy for her boss (usually a man) to be successful while she stays in the background. This role may be more aligned with her authentic sense of self, or it may be how she has been guided through the organization. When we meet these women, we wonder if their bosses could ever survive without them. In my opinion, many of these women would make excellent top executives themselves, but they may gravitate toward these roles because they define themselves as helpers. I’d encourage women to think about what they really enjoy in this role and find a voice. They should strive to shine independently and get credit for their accomplishments, not just enable their boss’ success. If they realize they’ve been hiding in their bosses’ shadow and would rather be the boss themselves, they should take the steps to grow into that position. I was fortunate enough to work with an executive coach who told me, “You don’t need a seat at the table, you already have it. Now, act like it.” No one had ever told me that before and it really re-framed the way I thought about my job.

The Balancing Act and the Second Shift
Finally, women tend to choose invisibility over face time when they need to balance responsibilities at work with those at home. However, what women really need is flexibility, not invisibility. Although the dynamic is changing, most of the women I know are still responsible for the lion’s share of household duties, our so called second shift – especially when it comes to parenting and elder care. While face time is important to get ahead in an organization, it becomes deprioritized for women who need the flexibility to bring a sick child or parent to the doctor, assist with after-school activities, or even to be the one who works from home when the cable guy is coming. Jobs that involve travel for work, networking events outside of regular work hours, or even casual after-work drinks often deliver undue stress for women. They know it’s good for their careers, but they either decline to attend or need to do a lot of juggling to make it happen. While the boss is getting chummy with the guys over a beer, often the female colleague is rushing home to pick up the kids, get dinner on the table, throw in a load of laundry, and get everyone ready to do it all over again tomorrow. When it comes time to pick someone for that plum assignment, Tom gets chosen because he’s a good guy and the project leader got to know him socially after work. This is a tough one, because it’s an implicit bias. I believe things will only change when both partners at home equally share responsibilities and both must deal with juggling the needs of a demanding job and home life. Of course, this is even trickier for single parents and caretakers.

Reality Check

As the HBR article explains, organizations value leaders who stand up, are visible, and take credit. But, this definition of leadership can leave women out in the cold because their behind-the-scenes contributions are overlooked or undervalued. It suggests that organizations value unconventional forms of leadership, fight implicit bias, and balance women’s second-shift responsibilities in order to make it easier for them to be seen and promoted. I wholeheartedly agree that today’s leaders must dig deeper to recognize and value the contributions and leadership qualities of women who are intentionally invisible in our workplaces. Most of these women truly don’t want to be invisible, so as leaders we need to see them, encourage their input, recognize their contributions, and offer flexibility. We need to make it OK to succeed by following a different path.

If you feel like you gravitate toward an intentionally invisible role at work, what can you do? Be mindful to push yourself out of your comfort zone and step in the spotlight. Find your voice and own your career, rather an allowing other people to do so. There are a lot of paths – you are allowed to do things your way and own your success!

Capturing the Promise of AI

robots-764951_960_720Capturing the promise of artificial intelligence (AI) will require that companies understand that their current software support infrastructure is inadequate. Right now – to the extent that AI exists in organizations – it exists in small models in distinct units.  These models are being created using unique data sets, targeted toward particular outcomes.  However, taking AI to scale and putting it in operationally critical places will require a more robust approach organizationally and therein lies the management challenge.

For example, today if you shop on Amazon, the company’s AI models will give you three related items to purchase – the risk of their being wrong is small to both the organization and the individual consumer.  However, when you are running or building gas pipelines or chemical manufacturing plants, the risks and dangers become much more significant if AI models in those places are wrong.

As we move AI models from small department level models to models that predict and decide in a way that removes important manual work (automating), we change the requirements of the model. Models will need to be more real-time, consistently accurate and available. In short, they will need to act like large-scale enterprise resource software commonly known as tier one software.

The challenge for most organizations and their senior leadership will be scaling up from small, bespoke department models to enterprise-wide models. If companies just take all the small models at the department level and put them into production across the business, you could end up with multiple models doing similar things.  Also, because models are, in essence, small pieces of software, without a strategy, you end up with a lot of custom software that needs to be supported and maintained.  If this software is automating core business decision areas, this becomes a serious problem.

Furthermore, models are like software on steroids –not only do you need to know that if you ping it, you will get a response, you need to decide whether you should use the response that you get. However, that ability to know whether you should trust the response lies in details of the data. For example, is it the same as the data the model was built on?

Finally, unlike software, for a model to be really good at solving a specific problem, it may have limited generalizability.  As a result, there will be strategic decisions and tradeoffs to be made about how when and where to train the model to solve a specific problem exactly and where to generalize and maybe lose some accuracy.

For that reason, the long-term care and feeding of the models themselves will be critical.  This represents a new and significant management challenge as senior executives struggle with the new technology.

Like other revolutionary technology advancements in the enterprise, the business value will only be realized if companies look beyond the technology, to the integration, maintenance and quality process required to scale business impact. Teams will need to develop tools and standards and adhere to appropriate testing and integration processes and develop governance structures that oversee these disciplines. In other words, the use of AI will need to become another well-managed business procedure as it matures in order to have impact enterprise-wide.

 

 

 

 

 

How the MIT Ecosystem is Supporting Entrepreneurs

0044_8788 copyAnother MIT delta v Demo Day is in the books! Our 2018 cohort was the biggest yet, with 25 teams presenting, and for the first time, we had a program in New York City in addition to our Cambridge team.

With all our preparation for Demo Day and the excitement of the day itself, sometimes it’s tough to step back and look at the big picture – but, it’s important. In this case, the big picture is the MIT ecosystem for entrepreneurs, and how it works to support our startups.

As our Managing Director Bill Aulet said in his introductory presentation, the mission of MIT is that we DO things, and that’s what this is all about. We are driven to bring knowledge to bear on the world’s great challenges. Our entrepreneurship program at delta v is about trying to solve some of these great challenges – and we do it by creating an environment and an ecosystem where these entrepreneurs can thrive and flourish.

An Inspiring Environment for Diverse Ideas

Delta v is the most inspiring environment I can think of for an entrepreneur. There’s an energy here that propels each of our teams forward. For 90 days, the delta v teams eat, sleep, and breathe their companies. They are guided through a process that makes them really think through the realities of starting an actual business. It’s not just chasing a cool idea – the fundamentals and bedrock of the business must be in place, including a solid business plan, working collaboratively with a board of directors, and testing their concepts with customers. The mentors, Entrepreneurs-in-Residence, our board of directors and the customer community are all part of the ecosystem.

This year, I was really impressed by the diverse industries in which the students worked. We had students with business ideas in crypto-currency, social, agriculture, mental health, financial, construction. And despite these wildly different spaces, the students still managed to find common ground and problem solve together. Three big themes stood out this year:

  • Inclusion – such as financial and societal inclusion
  • Human isolation – people are more connected today, but there is a lack of real relationships
  • Machine learning & AI – technologies with strong MIT foundations

A Strong Entrepreneurial Community

At delta v, we realize that a startup is only as strong as its community. So, we really focused on building more support systems for our students. We brought back delta v alums, like our keynote Spyce, a 2015 delta v alum who just closed on a $21 million series A round. We did consistent one-on-one counseling with founders and hosted outside advisors and speakers to provide novel perspectives for our students. In addition, this area provides an unparalleled innovation ecosystem access. The MIT campus and Kendall Square area is the densest innovation cluster in the world, with its concentration of startups, high-tech companies, and venture capital firms. This enriches the lives of our student entrepreneurs and expands the ecosystem where our they can grow and learn.

Personal Development as Leaders

A lot of this summer was about personal development for our entrepreneurs. I never worry about these students when it comes to technology. But it takes intentional entrepreneurship education – through many different teaching methods and technologies – to help create leaders that can rise to the challenge of starting a business. That’s something we hope to continue to grow at delta v in the coming years. Because really, anyone can raise money for their startup. But it takes better leaders and teams to know how to use that money and tech knowledge more effectively to continue generating revenue and try to solve some of the world’s great challenges.

If you want to get the full experience (and have 3+ hours), watch the video of the entire Boston Demo Day 2018 program:

To learn a little about each of the teams and view the startup videos (about 5 minutes each).

Also, see what BostInno and the MIT Sloan Newsroom have to say about Demo Day 2018!

 

The delta v Culture: Six Entrepreneurial Essentials at MIT

delta-v-2017-On June 12, we’ll open the doors to this summer’s delta v cohort, beginning an intensive 3-month entrepreneurial “boot camp” for MIT student entrepreneurs. This post looks at the culture of delta v and how this environment helps to grow entrepreneurs.

The saying “culture eats strategy for breakfast” is attributed to management guru Peter Drucker and was made famous by Mark Fields, president at Ford Motor Company. It speaks to how vital culture is in an organizational setting. At MIT, Professor Bill Aulet has written an article that explains why, as an organization, we believe culture is essential for entrepreneurs.

For delta v, MIT’s capstone student venture accelerator, we create a culture of entrepreneurship that is all about risk-taking and the freedom to make mistakes. Although delta v operates out of a cool space with a startup feel, it’s about more than the free coffee and ramen noodles or the walls you can write on. The vibe of delta v is different because of the people inside it and the meaningful work they do. If you’re one of the fortunate student teams accepted into the summer-long “entrepreneurship boot camp,” you’ll be surrounded by smart people all working on new companies with big goals. During the summer, the teams will be working in small cohorts in similar fields and will also participate in being part of a greater cohort, where a true sense of teamwork and collaboration is established.

The staff at delta v know they are assisting students who are making a positive impact in the world. In this experimental culture, failure is expected because students are encouraged to take risks and stretch to their full potential. This is a safe zone to try new ideas and the disciplined entrepreneurship framework provides a basis and common language for the staff to work with students. The framework isn’t a hard and fast set of rules, but it’s more like a common operating system that guides all of the teams.

As part of the culture of delta v, we also bring in the outside community to meet and assess the student teams from an educational perspective – not to look for deal flow but to participate in the students’ learning experience. A key milestone for MIT delta v teams is meeting with their board of directors and gaining valuable input from these advisors. This year we are also starting a delta v cohort in New York City to expose students to a network that is relevant for their company, for example, fintech, real estate, fashion, media, the arts – but, again, with a common operating system. As students gain experiences throughout the summer, they also build trust and respect within the greater Boston and New York communities that will be important as they launch their companies.

Six elements of the delta v culture are shaped by our principles at the Martin Trust Center for MIT Entrepreneurship:

  • MIT Standard of Excellence and Rigor – The delta v teams receive not only the highest quality education, but also the highest quality advising, and practical experiences as well.
  • Collaboration – By partnering with various departments and centers within MIT and the greater community these startups will be prepared to collaborate for the success of their businesses.
  • Diversity – Encouraging a wide variety of perspectives, people, and ways of doing things mean that new ideas and concepts are examined from many angles and the diverse contributions make each company stronger.
  • Experimentation – delta v is the place to “fail forward” and try everything in a supportive environment.
  • Honest Broker – Since MIT does not take a financial stake in the delta v startups, our focus is solely on nurturing and assisting the education of the entrepreneur.
  • Mens et Manus – MIT’s motto, “mind and hand,” fuses academic and practitioner perspectives for a well-rounded entrepreneur.

The way the Martin Trust Center shapes the culture within delta v will be reflected by each of the entrepreneurs and their ventures. Good or bad, all our past experiences come into play as we create something new. Sometimes we choose aspects of a culture we want to emulate. Other times, we actively realize that a certain way of doing things is something we want to avoid. Many of the delta v teams will go on to become successful entrepreneurs that help to solve some of the world’s toughest problems. (Read about some of them in the news here.)

We hope that each student and team carries forth the culture of delta v.

 

Why Consistent, Passionate Leadership Makes all the Difference

Netezza4_halo

I had lunch the other day with a friend and former colleague; he had been the CEO of a successful company that we worked together to build. As usual, we caught up and reminisced, but what struck me about our conversation was our discussion around leadership, and how much truly good leadership contributed to the company’s success, culture, and camaraderie.

He shared that as he visits companies that have been built by previous employees – and staffed by a lot of talent from his previous companies – and he is greeted with such warmth. He said folks tell him that being a part of the company he led was one of the best experiences of their lives. I agreed. We had a great team, a great product, and built a company of significant value that positively impacted customers’ businesses.

He chuckled at my recollection, said he kept emails from his staff telling him how badly things were going, how people disagreed with decisions that were being made, and that working with “so and so” was painful. In hindsight, that is true. So, is it the halo effect, where you remember only the positive and time fades the rest? Or, were we really accomplishing something as a team? I believe it is a bit of both.

Certainly, there were some low points – like when we blew a presentation, a product launch, hired the wrong people and took too long to recognize it, failed a customer, or failed to deliver as a team. We scaled fast but not fast enough, we forecasted sales but sold different models, we worked ridiculous hours. But, at the end of the day, we delivered it together. If we didn’t deliver on a customer commitment, it was “all hands on deck” to get that issue corrected, and that was a core value of the company. However, we also did a lot right. We focused on organic growth, so there was an opportunity to grow and learn. We took risks and learned from what worked and what didn’t.

I also talked to a former colleague who was just 21 when she joined the company. She remembers feeling personally responsible for making customers happy and making the company successful … and, everyone felt that way. If we weren’t passionate about the company, we wouldn’t care so much, and we wouldn’t have told the CEO all the things that we thought were wrong.

As a leader, how do you get employees to think like this? Part of it is to be transparent, celebrate successes, and think ahead to what is next. Communication of both successes and failures is essential, as is laying down the challenge to do better. I remember every day, as I left my office, I saw a sign that read, “Did I move the company forward today?” It was simple, yet meaningful. It was personal for me, and it was personal for others.

We had a mantra of: Performance; Simplicity; and to Be easy to do business with. It was a simple, yet consistent message of expectations – the expectations of our customers (who called us on it), and the expectations of our employees who focused on it internally and externally by communicating in an authentic way (rather than with charts or PowerPoint). This shared set of beliefs and living the culture every day became the guide rails we used to make decisions.

Leadership in building an enterprise is fraught with strife. How you show up everyday matters. It matters how you lead by example through good times and bad, the signals you send to the employees, prospective employees, customers, and investors. It matters what you say, and how you say it. People see how you carry yourself, and how you treat others. The CEO job is lonely, and all paths lead there, so it is vital that CEOs have their support network to provide perspective.

Maybe I have been lucky (or wise) in choosing the companies I have worked with, but I have experienced terrific leadership at a variety of companies, including employees that challenge those leaders to be better, and customers who depend on that. So, at the end of the day, I am pleased to hear that my former CEO is treated well – as he should be. There might be a bit halo effect as we reminisce, but in my experience, creating something special for others creates its own halo.